Communicating the impact of school meals in Congo

With Elongo, we wanted to avoid conventional formats in presenting the data and impact of providing school meals to an estimated 173,000 children. It was all part of the McGovern-Dole Food for Education Programme's efforts to build stronger and more sustainable food systems.

We opted for three distinct channels of communication. The first one was a dynamic website that explains the journey of the project through the different stages of food preparation: harvesting, cooking, eating, learning, and playing.

The second was a book containing testimonials, data, and visual stories of students, parents, teachers, cooks, and other community members. We created a dialogue among different voices and exposed the main challenges they still face, such as climate change or cultural discrimination.

Simultaneously, we built a modular exhibition to explain the initiative, which travelled from Barcelona to the Republic of Congo. 

We tried to avoid static and conventional formats, and convey the main narrative from a situated perspective considering location, people’s perspectives, and the global context. 

We focussed on maintaining a connection to the contemporary: A data-based narrative to connect the issues discussed in the exhibition to a global and constantly-evolving situation.


An interactive experience in the heart of Barcelona